Drive sales with
Premium coffee
Enhance the customer experience in your automotive dealership with ethically sourced, premium coffee.
Bring &BACK COFFEE to your business

Creating a welcoming and memorable customer experience is key.

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In the competitive world of car sales, creating a welcoming and memorable customer experience is key. &BACK COFFEE helps you achieve this by offering premium, ethically sourced coffee that makes your dealership a more inviting place to visit and linger.

Our coffee solutions enhance the customer experience in your waiting areas, showing clients that you care about quality and social responsibility. By serving &BACK COFFEE, you broaden your awareness and reach prospective customers who value community. Make every customer interaction a positive one with coffee that drives change.

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&BACK COFFEE is the proud winner of Convenience Store News Canada’s
2024 DIVERSITY, EQUITY & INCLUSION AWARD

Why Choose &BACK for your

car dealership

Fresh

Invite customers to linger over premium 100% Arabica coffee, freshly roasted in Canada

Sustainability

Attract new leads and customers through engaging digital and merchandising content

Emission Goals

Boost employee morale and productivity

Feel good

Support your corporate responsibility goals

Purpose

Rally your employees and customers around a shared cause

Values

Infuse a daily dose of purpose into the workday

Productivity

Support the environment and your sustainability efforts

Engaging

Clearly demonstrate your corporate values and culture

As seen in select car dealerships across Canada

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COFFEE THAT SPARKS CONVERSATIONS

Available in three premium
crowd-pleasing roasts

&BACK COFFEE does it right through responsible sourcing, environmental stewardship and giving back. But what gives it that extra shot of goodness is how it gives back to women coffee farmers and their communities, helping to create prosperous futures in coffee farming.

IMPACT BLEND

A blend of beans from Latin America
Dark roast
Bold & chocolatey

SIGNATURE BLEND

A blend of beans from East Africa and Latin America
Medium roast
Sweet & fruity

INSPIRESSO BLEND

A blend of beans from East Africa and Central America
Medium-dark espresso roast
Sweet & nutty
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We use Omnidegradable® packaging that biodegrades harmlessly and quickly in any post-consumer environment.

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&BACK COFFEE, YOUR WAY

Customize your memorable coffee experience with a range of brewing options for car dealerships.

QUICK BREW, BIG IMPACT:

&BACK COFFEE with fractional packs

Fuel your dealership with efficiency. In traditional drip brewers, pre-ground and measured fractional packs ensure a quick and flavourful experience without compromising quality, perfect for busy customer waiting areas.

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PRECISION BREWING, EXCEPTIONAL TASTE:

Self-service specialty beverage bean-to-cup machines

Perfect for waiting areas, elevate your customer experience with &BACK in your bean-to-cup machines at the touch of a button. From espresso to French vanilla cappuccinos, our coffee machines brew drinks tailored to perfection, providing a premium touch to your dealership's amenities.

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CRAFTING EXCELLENCE:

Espresso bar program

Indulge in the art of espresso. &BACK supports a full coffee bar experience where trained baristas make delightful espresso-based classic and seasonal beverages, served up hot and cold, enhancing the customer experience and making their visit memorable and enjoyable- a moment they will share with others.

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MOMENTS THAT MATTER:

&BACK COFFEE at meetings and events

Enrich your dealership events and showroom experience with the bold flavour of &BACK COFFEE, turning an otherwise ordinary visit into an opportunity to connect and make a positive impression on your employees and clients.

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HOW TO GET &BACK COFFEE INTO YOUR BUSINESS

Van Houtte Coffee Services is the exclusive, national distributor of &BACK COFFEE for businesses across Canada, offering commercial coffee equipment and beverage solutions for Canadian businesses fit for a coffee shop. Together, we’re dedicated to delivering a high-end, café-worthy solution and one-on-one customer service that makes it easy to get a great coffee program off the ground!

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An immersive coffee experience

Build community and conversations around a fully branded coffee experience in your dealership in both digital and printed formats.

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1

Get branded video and merchandising assets

&BACK is pleased to provide branded videos and content loops for upload into bean-to-cup machines, digital displays and other branded merchandising assets to help tell the story of collective impact. Perfect for waiting areas.

2

Receive an annual impact report

Incorporate stories of impact and outcomes into your corporate responsibility and sustainability reporting, including updates on women farmer trainings, environmental projects and supporting a woman-owned business. Share your impact with your local community.

3

Connect with ImpactQRC

Through our unique ImpactQRC, employees and customers can connect to their cup of coffee and learn more about the coffee farmers they’re empowering.

4

Receive our quarterly newsletter

Receive quarterly newsletters in your inbox to share with your team about the impact you’re making every day by drinking &BACK COFFEE.

5

Access our social amplification kit

Share and amplify your commitment to people and the planet on your social media channels. Key content periods include International Women’s Month (March), Earth Month (April) and Fairtrade Month (October).

6

Experience unique gifting and Café at Home

&BACK is pleased to offer items ethically handcrafted by women artisans in countries where &BACK sources its exceptional coffees. Fully branded custom gift boxes are also available as a take-home item for new car purchases and sales incentives prizing.

Experience &BACK COFFEE: Access additional employee engagement opportunites

Through volume commitments or on a fee-for-service basis, &BACK is proud to offer a suite of immersive and experiential opportunities to engage and reward your employees and customers:

Host a coffee tasting

Attend virtual fireside chats with farmers from the field

Immerse yourself in a VR experience

Participate in &BACK COFFEE Impact Trips to coffee origins

Backing our commitment to people and THE planet with world-class certifications

Our certification partners help us to frame and implement our commitments to ethical sourcing, environmental stewardship, carbon offsetting and innovative, grassroots project delivery – providing companies with the assurance that we walk our talk.

Learn more about our certifications
Proudly certified by
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